petri dish

science in the everyday world

Usually scholarly articles are hidden behind subscription walls, so it’s nice to be able to share a recent piece that I wrote with Karen Rader that is open access, courtesy of Isis (the flagship journal of the History of Science Society) and the University of Chicago Press: "Science in the Everyday World: Why the History of Science Matters" (full text or .pdf). The essay is part of a set of articles that takes on the question of whether or not research in history of science might be of any value for working scientists, as opposed to an activity that is simply of interest to other historians. As explained in the introductory essay (full text or .pdf) to this "Focus Section," the impetus for this topic came from two scholars who have long been involved with thinking hard about this question, and who have worked closely with scientists: Jane Maienschein (currently president of the History of Science Society) and George Smith (who was director of the former Dibner Institute at MIT, which housed a library and funded fellowships in historical research). They brought together a group of two-dozen or so of us for a week-long workshop at Woods Hole, which then gave rise to these thinkpieces. Jane and George charged us with the task of writing our essays for scientists as our primary audience, rather than historians, even though they would be appearing in the pages of a history of science journal. This isn’t as strange an idea as it might sound at first, because of the fact that these essays would be open access and thus easy for anyone to retrieve and circulate, increasing the odds that discussions might follow beyond the normal circle of historians of science.

I’ve been off writing a book, but already there’s been some discussions started – which is a great credit to Jane, George, and Bernie Lightman, the editor of Isis who greenlighted this Focus section – and so while I’m taking a quick breather before diving back into writing chapters, I wanted to expand a bit on some of what has been raised in response to our contribution on popular culture (there are links to that commentary at the bottom of this post – if you know of others, just send them along and I’ll update this page). In addition, we’ve heard from colleagues that the essay will be useful for teaching interdisciplinary classes – that’s great news! And Karen will also be posting some further thoughts below in the comments, so be sure to take a look.

We had a head-start on thinking about how to present our topic to scientists because so many of the participants in the Woods Hole workshop do science, which included such formidable figures as a Nobel Prize- winning physicist (yes, really!) and the head honcho of one of the National Science Foundation’s Directorates. (I know I can speak for both Karen and myself on this point: that we really appreciate the ideas that were generated by all of the workshop participants in helping us think through different dimensions of the popular culture question, and also would send a big vote of appreciation to the third member of our "popular culture & scientists" mini-group, Bernie Lightman.)

One thing we knew we had to do in our essay was to present some of the backstory of why historians of science study popular science, and where we’re at today, since we couldn’t presume that a scientist would be as familiar as we are, say, with debates over "the deficit model," or the classic Cooter and Pumfrey article, or the state-of-the-art work being done in Victorian science and popular culture. We also chose two 20^th -century areas to focus on, one based on Karen’s on-going research on science museums, and a second from mine on images of "the intimate scientist" in more ephemeral forms of mass media (magazine articles and television shows). I see each of the sections in the essay as exemplifying a common emphasis across time and place (even as they diverge in important ways): that is, an insistence, on the part of public audiences, on seeing science as a humanistic activity, with important light to shed on questions of personal and cultural meaning, even as science is at the same time based on technical, experimental, and quantitative practices. As evidenced in these popular domains, the search for scientific knowledge is deeply-implicated in philosophical questions that people are concerned about, and want to discuss: How do we know when we know things? How is truth defined? How should we expect nature to behave? What does it mean to say that something is natural or unnatural? What is a human being? How are human beings different from animals? From machines? What relationships make society possible? What is our place in the universe? . . .well, you get the idea.

So I would say that the first answer to the question of what value research in science and popular culture might offer to scientists is that the study of popular discourse demonstrates the existence of a persistent challenge to the idea that science is a powerful but (merely) technical activity in which various creative individuals spend time trying to unlock empirical puzzles so as to understand and control nature – leaving "cultural meanings" as downstream epiphenomena that are separate from the practice of science, and thus of no relevant concern to practitioners, who simply wish to get on with their jobs. In short, from the vantage point of various publics there is no humanities/science split: science is humanistic. What happens, then, when an insistence on thinking about science humanistically in the public sphere runs up against professional norms that privilege presenting science as a technical activity (a body of problem sets, methods, results, further questions)? I believe that a number of ramifications follow (hence, the chapters of that book I’m writing that I need to get back to :-) but in the compass of this short, suggestive reflective essay in Isis, we propose at least one: that you get a pattern of unresolved tensions that characterize relations between science and the public in American culture today, despite the high esteem in which science is held generally.

If this vernacular discourse about the humanistic aspects of science exists, and if it doesn’t match the expectations of the professional community about how they would prefer to conduct a public discussion of scientific facts, then how might understanding this history be helpful to scientists? We offer a prescriptive answer: scientists should think about listening to this conversation and participating in it. I know, I know – who are we, as mere historians, to be so forward as to tell scientists what to do? Well, remember, that was what we were asked by our workshop conveners to do: to be so bold as to venture an historically considered opinion! So, why should scientists do this? Well, the most straightforward answer is that we do not believe that the tensions that emerge between these two competing approaches can be worked through successfully if: scientists don’t take more seriously the commentary on the scientific enterprise that circulates in the public domain; if they don’t recognize how crucial that the discussions of the humanistic dimensions of scientific activity are in this regard; and if they don’t begin thinking about how they themselves can engage as participants in public discourse and also think about how to engage the public as participants in science. In large part, because those who run the scientific enterprise are the ones who set the terms of access, that is why, like it or not, the burden is on the scientific community. Where to start? One method has been to call upon the sociologists to run surveys of public opinion and do related research and to use these results to provide insight into what the public is thinking and also about how best "to reach" the public (see, for example, the sections on "Public Attitudes and Understanding" in the NSF Science and Engineering Indicators reports, which come out every two years. Here is the one for 2008.). In my view, that only gets you so far, and in the essay a key argument of ours is that the analytical tools of a humanistic discipline like history are crucial components to understanding the terrain of popular culture, which serves as an "intellectual commons" for commentary by non-experts on the scientific enterprise.

Certainly, there are mediating infrastructures that have grown up during the twentieth century to deal with these issues – specifically, science journalists, science communicators, and science educators – and there are certainly some scientists who even find it worthwhile (or at least useful) to engage with these mediators. In our essay, however, we didn’t include this aspect of the question of science and the public simply because we believe that the question of popular culture encompasses a much wider set of questions, topics, and dimensions in terms of the circulation of scientific knowledge than do traditional definitions of what constitutes science communication. There is a tendency on the part of scientists, when thinking about science communication, to pose inquiry in terms of what the best practices might be to follow in order that scientists can most effectively convey their views to the public, so that the public has an understanding that is as close as possible to that of the scientists who are seeking to deliver information from origination point A (them) to destination point B (the public). In short, typically they look to research in science communication to learn how to clarify and amplify the scientist’s voice. Alternatively, analysis from the vantage point of the history of popular culture suggests that there would be value in scientists thinking of themselves not only as points of origin for communication but as destination points as well. The argument in our article is that scientists need to think not only about what they want to say, and how to say (frame?) it, but to think also about why (and how) they should listen to what non-experts have to say to them. At heart, this is an issue in the politics of knowledge, and the ways in which those politics stunt or facilitate democratic participation.

What are the possible ramifications of this listening exercise? That is really the point at which we ended the essay, because we would only know what new sets of questions would be opened up if scientists chose to take up this issue. To spell it out in a bit more detail: What if, in listening to the public’s questions and answers about humanistic science, scientists find that this discussion challenges current ways of doing business? How would scientists respond to this circumstance? If we reach a crossroads in which values and expectations diverge, what consequences are we willing to accept given which directions are taken? It is the case that the essay doesn’t lay out a blueprint or mount a manifesto about what comes next. But just getting to that starting point seems plenty big enough of an obstacle to me. (In the British and European contexts there are quite explicit debates on these political questions – for an excellent analysis, I recommend Mark Elam and Margareta Bertilsson, "Consuming, Engaging and Confronting Science: The Emerging Dimensions of Scientific Citizenship," European Journal of Social Theory, 2003, 6:233-251; abstract.)

Do circuits of communication currently exist outward from science to the public? – indeed, and blogs are certainly a new form of this outreach as some of the commentary to our piece suggest. And yet: to what extent does this outreach consist of listening to non-experts as well as broadcasting to them? That’s one question that I think should be asked much more often than it is, and that’s the one we put forward in our essay. In the end, is this question about public engagement only of relevance for the scientific community? No! Each year that I have been an historian of science I have become more and more concerned with the distance that exists between historians of science and the public, and that’s what I spend most of my time thinking about (see, for example, my 2005 plenary address to the joint meeting of the History of Science Society and the Society for the History of Technology: "'What Have We to Do with Mr. Everyman, or He with Us?’: Reflections on Professionalism, the Public and the Digital Age.") Professionalization and specialization pose difficult problems for the healthy functioning of a democratic society, and if experts insist on engaging only with other experts then the promise of democracy will be a hollow one.
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For more: Here are links to discussions that began about our piece in the blogosphere and that prompted some of what I've written above: see Will Thomas at ether wave propaganda; Michael Robinson at time to eat the dogs; and Alexis Turner at red-headed stepchild. More general discussions can be found by Benjamin Cohen at the world's fair and by John Lynch at stranger fruit (which also includes links to further discussions). 

Image: A bit of science that circulated in the everyday world, evoking "the intimate scientist": an autographed copy of the December 1965 issue of National Geographic with Jane Goodall on the cover, which also carries a streamer promoting the television special. From andycarvin's photostream at flickr: http://www.flickr.com/photos/andycarvin/2518666389/

arrows to atoms: 1957 and all that

I came across a large display model of this stamp a while back and got curious about it: I'm an historian of science at the University of Oklahoma, and the whole "arrows to atoms" motif as the state's semi-centennial motto came as a surprise to me. Not ever having thought of my adopted home state as particularly nuclear (next door New Mexico, on the other hand, yes!) -- especially as a key marker of state identity -- I wondered what the connection was. The advance of military technology from one form of indigenous American offensive thrust to a later version? New ways of picturing "Boomer Sooner"??? A timely shout-out to 50s rocker extraordinaire, Wanda Jackson -- Oklahoma's gift to rockabilly and female sass -- whose 1957 rendition of "Fujiyama Mama" was a cultural high point? (sample lyric: Well you can say I'm crazy, so deaf and dumb! / But I can cause destruction just like the atom bomb!). For more, see the always on-top-of-it conelrad, in their "Atomic Platters" section (and to hear the song itself, listen to this radio track.)

It turns out that this was one of the promotional themes for the Semi-Centennial Exposition, the Oklahomarama -- where you could visit the "Foodarama," a "Motorama," an "International Photorama," and "Soonerama Land," according to the Oklahoma Historical Society: you just knew Oklahoma was on the verge of something big with that many "ramas" going on, right?  But what about the atoms? That had a newsy hook -- the award of a 16-ton "nuclear reactor for teaching purposes" to Oklahoma State University -- but it also seems to have had a more expansive interpretation as well, that of crossing the threshold of two "frontiers": as the New York Times put it, "an arrow, to represent Oklahoma's redskin frontier, and a variation of the familiar emblem which symbolizes atomic energy, to suggest 'new frontiers'" (March 24, 1957, p. 135). There was a special exhibit on "The World of Tomorrow" that featured atomic power, and the atomic spirit was made concrete in the form of a 200-foot tower (an arrow pointing upward to: tomorrow? space? heaven?) with a silhouette of Oklahoma's border contained within a giant (outdated) solar system model of "an orbit of golden atoms" which lit up at night (this and more described in the May-June 1957 issue of Oklahoma Today, the Semi-Centennial Souvenir edition.)

It turns out that the emphasis on atomic power was more than just a clever way to hitch Oklahoma's wagon to a radiant symbol of the new horizon, but that the wagon was being driven by corporate and civic leaders who were certain that Oklahoma could capitalize on the changing scientific landscape and get in on the ground floor of a new technology that would bring wealth and prosperity to an undercapitalized state, one of the new kids on the block: hence the creation of the "Frontiers of Science Foundation" in 1956 by Dean A. McGee (of energy industry giant Kerr-McGee -- they were the first oil company, in 1952, to mine uranium and they were the nuclear leader in Oklahoma); E.K. Gaylord, the powerful media boss and publisher of OKC's family-owned newspaper, the Oklahoman; Stanley Draper, manager of the city's Chamber of Commerce; and James E. Webb, who had ties to Washington DC due to his stints as U.S. Director of the Budget and Undersecretary of State under President Harry Truman, currently Chairman of the Board of Republic Supply Co. (a division of Kerr-McGee). The Foundation sponsored a "year-long, full time, all-expense-paid refresher-type-course seminar for high school science teachers" and "was first in the nation to go into a statewide testing program to identify youngsters of outstanding ability," reported an article in Oklahoma Today in Spring of 1958. They explained to their readers that this group, driven by a "strange, new, fascinating vision of a New West and the New Frontier of the Mind," had flown around the country making contacts, soliciting advice, and that there was:

"hardly a major nuclear plant, research center or policy-shaping government body in America which hasn't been literally overwhelmed by this 'big bunch of men from Oklahoma' who came dropping in out of the sky to ask the questions the scientists have been so eager -- and fighting so much public apathy elsewhere -- to answer."

Given the Foundation's mission, it is clear how pleased they were to focus the Semi-Centennial Exposition around their aims, which included a "Frontiers of Science" exhibit of their own and an International Science Symposium. The souvenir Oklahoma Today issue noted with pride that "an actual replica of the Earth Satellite, a model of the Vanguard Rocket to be used in launching the famed satellite, and a Solar Battery in operation" would be key draws for the Frontiers of Science exhibit. The Exposition was scheduled from mid-June through early July of 1957 -- after reading about the Vanguard display, I figured it must have been an incredible let-down a few months later to hear about the US being pre-empted by the Sputnik launch in October of that year, and then of the inability of the US to get a satellite up to answer Sputnik and then Sputnik 2 -- the Vanguard attempt blew up on the launch pad, prompting jeers of "Flopnik" and the like.

But that would be to underestimate the boosterism and savvy of the FofSF bunch! They argued that Sputnik --  "the greatest challenge facing Western Civilization" -- was not to be feared, given that the good guys in white cowboy hats had everybody's back:

"Some have wondered why, after Sputnik went up, President Eisenhower happened to select Oklahoma as the site for his sole major address away from Washington to reassure a worried nation. It was no accident. It was basically a tribute to a small group of Oklahomans who had quietly started three years previous, well in advance of any other state, to fuel up a rocket-powered wagon train out of the New West."

Because of the activities of the FofSF:

"half-a-hundred of the [scientists] whose names have since become almost as familiar headliners as Marilyn Monroe or Jayne Mansfield had come flying into Oklahoma from all over the globe for an endless series of lectures, conferences, inspection tours. Men like Dr. Vannevar Bush, considered the 'father' of modern American science; Dr. James R. Killian, M.I.T. president now President Eisenhower's top scientific advisor. . . [all of this had become so common that] the recent visit of one of the greatest scientists of his age, Dr. Niels Bohr, hardly provoked more among the general public than a pleasant nod of recognition. Where a few years back he might have been classed in the same category with a man from Mars, he was now viewed simply, with respect, as one of the 'home folks.'"

I would have liked to have seen a comparison by our state's leaders of where we had landed in terms of our aspirations from the Semi-Centennial to the just-celebrated Centennial. I'm sure that back in the '50s and '60s the efforts of the FofSF helped to identify individuals to help staff a new scientific workforce (and certainly all of this seemed to help James E. Webb, who ended up as the head of NASA), but how it all worked out educationally for future generations seems a mixed-bag from my end. Certainly, I've taught a number of students who had innovative science teachers in high school, but I've heard earfuls over the years from the majority of students who have a long list of grievances about how deficient their science classes were. Maybe 1957 is not so far ago, after all.

And then there's a little matter of a note that President Eisenhower made in that national security speech in OKC, where he called for Americans to close the education gap with the Soviets. He stated that:

"Young people now in college must be equipped to live in the age of intercontinental ballistic missiles. However, what will then be needed is not just engineers and scientists, but a people who will keep their heads, and, in every field, leaders who can meet intricate human problems with wisdom and courage. In short, we will need not only Einsteins and Steinmetzes, but Washingtons, and Emersons."

We hear much the same rhetoric in these parts today about the need for better science education, in pursuit of economic competitiveness and national security. Not so much, however, about the need for Emersons. Maybe that was too radical for 1957. . . and for today.

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For more: The city of Tulsa felt left out of all the atomic celebration hoo-ha in OKC, and came up with a twist of their own for a Tulsarama celebration: they would bury a 1957 Plymouth Belvedere [classic photo here] and assorted memorabilia in an atomic-attack-proof vault, to be dug up later for Oklahoma's Centennial celebration in 2007. When the car was retrieved last year, it turned out that two feet of standing water had rusted the car straight through [must-see photo] -- guess it wouldn't have survived a nuclear explosion! (A film reel of the American Petroleum Institute's promotional video, Destination Earth did make it through, though -- here's the scoop. All this via Telstar Logistics, a whole adventure in itself.)

Images: The postage stamp image can be found at http://www.1847usa.com/identify/1950s/1957.htm and the other two at the Oklahoma Historical Society's webpage for the Semi-Centennial celebration, http://www.okhistory.org/semicentennial.html.

does the 'doomsday clock' keep the right time?

One of the most famous images from the dawn of the nuclear era is back in the news: it is no longer seven minutes to midnight, but five, according to the board of directors of the Bulletin of the Atomic Scientists, who announced that they were moving the hands of their famed "Doomsday Clock" closer to Armageddon. The "Doomsday Clock" first made its appearance on the cover of the Bulletin in June of 1947, a kind of visual shorthand that expressed the anxiety of many nuclear scientists about the arms race that had made the world a more dangerous place through scientific progress.

In the last 60 years the hands of the timepiece now have been moved back and forth a total of eighteen times -- the extremes of the timeline have been when the hands of the clock stood at two minutes to midnight in 1953, after the Soviet Union had followed the United States in successfully testing a new level of nuclear weaponry, the hydrogen bomb; at the other end, in 1991, the hands then slipped below the fatal last quarter, when they retreated to seventeen minutes to the final hour, due to the end of the Cold War and movement toward disarmament through the Strategic Arms Reduction Treaty.

It's always news when the Bulletin changes the clock's timing, but there was an additional news hook in this 2007 decision: the increasing threat to world survival was pegged as coming not only from nuclear events, but from such phenomena as global warming. As reported in the Chicago Tribune -- "Doomsday Clock to Start New Era" (Jeremy Manier, 1.17.07) --

. . . when the Chicago-based Bulletin of the Atomic Scientists unveils the first change to the Doomsday Clock in four years, the risk of a nuclear holocaust will be just one among many threats that nudge the position of the clock's portentous minute hand. The keepers of the clock have expanded its purview to include the threat of global warming, the genetic engineering of diseases and other "threats to global survival."

It may be a stretch to put nuclear weapons and climate change in the same category, but that's one way the organization is trying to keep its 60-year-old clock relevant at a time when bioterrorism and radical groups can threaten the largest nations.

Indeed, this novel aspect of the nuclear experts reaching beyond the mushroom cloud to anoint climate change as a comparable danger, was duly noted and clearly highlighted by most outlets, as in this Canadian Broadcasting Corporation news story ("The Doomsday Clock Advances Two Minutes" 1.17.07):

Add a new crop of countries dazzled by nuclear technology to other global threats such as climate change and environmental degradation and the result, according to the Bulletin of Atomic Scientists, is almost toxic.

"We stand at the brink of a second nuclear age," the board said in a statement.

The move from seven to five minutes from midnight was decided upon after scientists reviewed the current nuclear situation in combination with expected climate change, marking the first time the Doomsday Clock has ever reflected a separate world threat in addition to the bomb.

Even if, as Chicago Sun-Times columnist Neil Steinberg remarked, "The Bulletin of the Atomic Scientists' Doomsday Clock has to be one of the most successful magazine public relations gimmicks of all time, right up there with Time's Person of the Year and the Sports Illustrated swimsuit issue" (1.17.07), the roll-out of the 2007 model was newer, bigger, and better, apocalyptically-speaking. Even still-newsworthy icons need a brush-up, it seems, whether design-wise, or content-wise, to garner sufficient attention. An added kick was gained by bypassing the traditional site for Doomsday announcements: as noted by the Chicago Tribune, "in an added bid to influence policymakers and draw an international audience, the Bulletin is moving this year's announcement from its customary place in Chicago to a dual event held in London and Washington."

The bi-lateral press events did indeed seem to generate substantial coverage in the English language world, but even with all the "doomsday clock enters a new era" emphases, it seemed to me as if the stories would have fit relatively easily within the past world of a bygone time. Yes, the emphasis on climate science was new, but the key educational lesson seemed to fit comfortably within the venerable scientific organizational chart that places nuclear physics at the top, with what physicists have to say counting for more than the words of scientists from other disciplines -- there was a literal sense in which physicists were speaking for their other colleagues, graciously deigning to share their authority and the stage (metaphorically at least).

I found most fascinating the pictures of theoretical physicist Stephen Hawking from the London event, where photographers sought to couple Hawking the icon with the Bulletin's icon. Climate science may have been the newsworthy angle, but physics as arbiter was definitely a controlling visual metaphor. The photo at the left is one version, with the clock floating above somewhat like a heavenly image of doom; at the right is a different take, which very nearly manages to juxtapose the two, tightly framing the machine-bound thinker and the message that we have but five minutes of future to go before time expires and our brief history along with it. The third photograph, which accompanied an online bbc news article ("Climate Resets the 'Doomsday Clock' " by Molly Bentley, 1.17.07) manages to get the shot that everyone must have been after, whether conscious of it or not: the physicist's face and the timepiece's face, melded together in a doubly powerful dose of symbolism, his head held at nearly the same angle of incidence (so to speak) as the minute hand as it closes the gap counting down to the zero hour, literally overshadowing the scientific mind in the foreground.

Rather like nuclear physicist announcements of decades past, men appeared to dominate the photographic spotlight, whether through pictures of Hawking from London or by pulling old file photos featuring a male hand on the clock (for example, to the left; from Alaska Report, using a Reuters file image). In Washington, Bulletin Executive Editor and political scientist Kennette Benedict was also part of the stage presence, along with Ambassador Thomas Pickering and physicist Lawrence Krauss. These pictures tended to feature her rather awkwardly, as with this one that peers at her off in the distance fussing with unveiling the new time, with the men looking on as she finishes with the stagecraft. It looks somewhat like every tedious office meeting with middle management that you've ever had to sit through as they fuss with the flow charts. It just doesn't have the same authoritative impact as the others, diffusing the visual warning that the end of the world is nigh.

But the black-and-white analog 1950s feel to this news event also stems from the endless reiteration of the "doomsday" theme. Now the idea of doomsday has a long lineage -- one of my favorite examinations of the cultural resonance of this theme is Daniel Wojcik's The End of the World as We Know It: Faith, Fatalism, and Apocalypse in America (which includes discussions of secular apocalyptic themes in the nuclear era as well), and of course the idea of doomsday stretches back millennia -- but in the years after World War II, the growing awareness of the unprecedented destructive power created through atomic science -- especially with the H-bomb -- gave the doomsday scenario a new grasp on life (so to speak). As Wojcik argues:

The concept of a meaningless apocalypse brought about by human or natural causes is a relatively recent phenomenon, differing dramatically from religious apocalyptic cosmologies. Instead of faith in a redemptive new realm to be established after the present world is annihilated, secular doomsday visions are usually characterized by a sense of pessimism, absurdity, and nihilism. (p. 97)

The Doomsday Clock was an apt image for scientists to reach for in a Doomsday world circa 1947 / 1953 in which scientists saw it as their responsibility to blast the populace (and the policy-makers) out of what they saw as a complacent response of willful ignorance in the face of daily emergency; to the extent that scientists still address the public in such stark and urgent terms when informing them of scientific opinion on matters such as nuclear proliferation or global warming, then the Doomsday Clock certainly remains a relevant symbol. But if the Doomsday Clock is an accurate visual shorthand for the longer, more complex scientific arguments that undergird it, this does not necessarily mean it is (or was?) an effective communication device, in terms, at least, of engaging the public in a meaningful discussion of risk assessment, scientific expertise, political realities, and democratic decision-making.

A few years back I opened a discussion with the students in my history of modern science course about the continuing relevance of nuclear issues as a political matter by taking them through the timeline of the Doomsday Clock, and asking them to draw a picture of their own clock, and then write about what they thought the time should be and why. I was surprised to learn that many students resented what they saw as the manipulative nature of physicists choosing the last 15 minutes before midnight as their starting point. Many of them argued for placing the hands at 9:00 or 10:00 or 11:00 -- not because they were insisting that nuclear weapons were of little importance, but because they believed that their own starting points placed more faith in the power of human beings to maneuver within difficult straits. It might still be night, but we had been pushing back against the darkness and we were not at the last gasps before a total loss of control, of options, of hope. They were looking to be empowered, not diminished, as a motivation toward action.

In the eyes of the Bulletin scientists, no doubt my students would seem naive in rejecting the "minutes to midnight" framework. The Bulletin has an incredible amount of international political experience at their fingertips and intellectual mindpower at their disposal -- as the Bulletin's press release notes, the decision of the "BAS Board of Directors was made in consultation with the Bulletin’s Board of Sponsors, which includes 18 Nobel Laureates." It is true that there were no Nobel Laureates on my class roll that year. But I believe that these students were articulating an important reality, one that places the thinking of their generation at odds with the cold war mechanics out of which the "Doomsday Clock" is constructed, and where the "two cultures" norm holds sway [the expression itself a cold war era contribution by C.P. Snow]: brilliant scientific minds needing to get the attention of inattentive or lesser minds (such as those with a shaky grasp of the second law of thermodynamics as Snow suggested) by prophesying immediate doom. In a recent article, the Bulletin of the Atomic Scientists called their symbol "The People's Clock." After listening to my students, I don't think I would agree.

In his book Mad, Bad and Dangerous? The Scientist and the Cinema, author Christopher Frayling contends that:

Up until quite recently, real-life senior scientists have tended to present themselves like bewigged judges in court -- remote, out of touch, unconsultative, much given to pontificating and immune from criticism. And senior scientists have wondered why the public does not follow them every step of the way! Now there is much more consultation and much more emphasis on communications skills, but these tend to be confined to set-piece platforms or media debates in which the rhetoric of horror films -- on both sides -- takes over from serious discussion. 'Seeing into the mind of God' or 'destroying the planet' or 'my statistics are better than your statistics' or dismissive comments about lay people in the name of public understanding of science, tend to be the resulting headlines. (p. 226)

It is easier to re-animate old patterns of discourse, rather than to try, in a later phrase of Frayling's, to "break the flow" and find new forms of engagement. But if the public is truly to be a partner in a scientific conversation about pressing issues, then new strategies of discursive detente need to be deployed. In fact it may be time -- it may be past time -- to do so.
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For more: The Jan/Feb 2007 issue of the Bulletin of the Atomic Scientists has a very nice two-page layout on the history of the clock (even if I take exception with the title of the article), including a reminiscence from the artist, Martyl, who first created the image. There's an interesting historical artifact from Time Magazine online: a 1964 article entitled "Turning Back the Clock," which states that since "now there is less concern about Armageddon and less shock value to the power of the atom, the clock is ticking mostly for the Bulletin. Its funds low, the magazine is once more passing the hat." And speaking of whether or not the clock is outdated, Dood Abides at Unconfirmed Sources plays with the file photo of the Doomsday Clock to present, a new, shiny digital version for the 21st century :-) For more of Stephen Hawking's dire pronouncements about the fate of the human race, see "Prophet of Doomsday: Stephen Hawking, Eco-Warrior" by Geoffrey Lean in the Independent, 1.27.07. For an interesting undergraduate conversation by students from different majors about the "two cultures" idea, see this panel discussion, "The Two Cultures: Students Speak their Minds," from the University of Colorado.

Images: The very first image is from the homepage of the Bulletin, at http://www.thebulletin.org/; the original 1947 cover is from the Los Alamos National Laboratory Research Library, online at http://library.lanl.gov/libinfo/news/images/BulletinAS-cover.jpg. The first Hawking image is from the Telegraph ("Hawking: Doomsday Clock Closer to Midnight" 1.18.07) at http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2007/01/17/nclock117.xml; the second Hawking image is from the CBC article at http://www.cbc.ca/news/background/nuclearweapons/doomsday-clock.html; and the third image from the BBC is at http://news.bbc.co.uk/1/hi/sci/tech/6270871.stm. The file photo shown on the Alaska Report is at http://www.alaskareport.com/reu77351.htm while the trio photo from the DC press conference was carried on an msnbc.com article "Doomsday Clock Moves Closer to Midnight" http://www.msnbc.msn.com/id/16670369/.

when info tech loses that cute and cuddly vibe

As we were discussing the possible reasons for the wild success of March of the Penguins, one student noted that, whatever else might be true, it was hard to escape the fact that penguins were just pretty darn popular on their own – in fact a number of students mentioned that they never miss the penguin exhibit at the zoo, and some even made sure it was their first stop. This surprised me, because I’d obviously missed out on the fact that penguins are a kind of glamour species, just like dolphins, or orcas, or elephants, or wolves. But once the students pointed it out I’ve begun seeing them everywhere (certainly the Madagascar penguins are a big hit with my pre-schooler who I think secretly wants to be the Skipper). If you want to see some now, you can, thanks to the Monterey Bay Aquarium's Live Penguin Cam. But my sharp-eyed students pelted me with one penguin pop icon after another, including, of course for the web savvy, the Linux penguin. Want to see 16 pages of penguins courtesy of lwn.net, a linux news site? Sure you do.

The Linux penguin got me thinking about the vogue for silly, whimsical, cute and cuddly logos for information technology firms. An overfed penguin is an obvious kind of "hey, we’re just a bunch of fun guys having a fun time" kind of image (no intimidating geometric holograms for us!). With Yahoo! you’ve got the name itself and the cereal-box typeface (and the hip counter-hip shtick of the hillbilly yell on their television commercials), that ridiculous pudgy guy in the butterfly suit for Microsoft – Richard Bray, a Microsoft vp called him "fun, friendly, and approachable" – and the oversized primary-colored google logo, with its ever-changing holiday doodles, as another example of charming, child-like un-design.

These zippy little funster symbols are meant to offset the intimidating cast that information technology can conjure up for the digitally indifferent, and probably do a good job at that. The cheerful little google logo on my search toolbar certainly conjures up a pleasant enough response when I look at it . . . until recently, that is, with the news that google has agreed to take over censorship duties from the Chinese government by agreeing in its search results for Chinese users to block content that Beijing deems unacceptable, so that google can tap into the enormous potential that the Chinese market represents. What on a pop culture level can suggest fun, friendly, and approachable can obscure more complex and difficult issues.

A lot of folks say that google’s moves are not a very big deal (although, for a corporation that sold its image on the slogan of "do no evil" it is at least disconcerting) – Chinese users know that their government censors things, and thus what google is doing is par for the course, while still delivering them better service than they’ve had with indigenous search engines. There is also the fact that "everyone" is doing it – that is, all the big US info tech companies are involved one way or another with the Chinese government and "the Great Firewall," and so that’s just the business reality in today’s world . . . and Yahoo! reportedly has turned in two dissidents to the government, so what google is doing is not that bad, comparatively. Like many areas of multi-national trade, the politics and economics rarely reduce to simple dichotomies of good or bad (or, to take google’s own terms, of "evil" and "not evil").

But I can’t shake an historical analogy from my head, from an episode we covered in my "Science, Technology, and Politics: International Perspectives" class, when we looked at an earlier era in information technology management: the rise of the Hollerith sorting machines that enabled massive number-crunching for such complex tasks as the U.S. census. This question becomes enormously significant in regard to Germany in the era of the Third Reich, as detailed for example in Gotz Aly and Karl Heinz Roth's The Nazi Census: Identification and Control in the Third Reich and Edwin Black in IBM and the Holocaust: The Strategic Alliance between Nazi Germany and America’s Most Powerful Corporation. Black, in particular, raises disturbing questions about IBM founder and chairman Thomas Watson’s decision to allow IBM’s data processing machines to service the goals of the Hitler regime in order to maintain IBM’s strategic position in the German market (apparently even after the U.S. entered the war).

The circulation of information is serious business. It may be easy to calculate profits and losses from the point of view of the dollar or the yuan (aka as the renminbi), but it is much harder to calculate profits and losses in terms of the ramifications of restricting the free flow of information. In the end, I guess it makes me uneasy when an American corporation chooses to restrict or monitor information at the behest of a non-democratic regime -- at the very least I figure a repressive government should have to devote its own time and resources to restricting liberty, rather than outsourcing the project to Americans. And crayon box-colored logos with holiday themed cartoon pictures don’t make that feeling go away. . . which means I’m in the market for a new search engine, whether it comes bundled with a cute and cuddly image or not. ( I only hope that it doesn't turn out that the penguin is just a decoy and it is Linux that is really responsible for global warming . . . )

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For more: wikipedia offers a tour of penguins in popular culture and imdb.com has viewer responses and more for March of the Penguins. On "fun" info tech images, some just don't work -- doesn't everyone hate Clippy, the Microsoft Office animated paperclip "helper"? He got the heave-ho in Windows XP. Further perspectives on google and China can be found in a PBS NewsHour interview with Rebecca MacKinnon, a former Beijing Bureau Chief for CNN and a Fellow at the Berkman Center for the Internet and Society at Harvard, and in an opinion piece entitled "Search Engine Diplomacy" by Adam L. Penenberg, assistant director of the business and economic reporting program at NYU's Department of Journalism.

Image: A Linux penguin made out of LEGOs, by Eric Harshbarger, image located at http://www.ericharshbarger.org/lego/penguin.html